Marketing Programmes

Digital Transformation and AI Integration Programme

A transformative programme designed to equip marketing and business leaders with comprehensive understanding and practical skills in digital transformation and ... Show more

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BMA

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Digital Transformation and AI Integration Programme (1)

Programme Overview

A transformative programme designed to equip marketing and business leaders with comprehensive understanding and practical skills in digital transformation and artificial intelligence integration across business functions.

Programme Synopsis

This intensive three-day bootcamp provides a holistic approach to digital transformation, exploring the depth and breadth of digital integration, business process digitalization, and strategic AI implementation in modern organizations.

Who Should Apply

Marketing Managers
Head of Marketing
Chief Marketing Officers (CMOs)
VP Marketing
Digital Transformation Leaders
Innovation Managers
Technology Strategy Professionals
Business Unit Leaders
Entrepreneurs seeking digital innovation

Admission Criteria

Minimum of 3 years of professional experience
Leadership or strategic role in marketing or business
Bachelor’s degree in Business, Technology, or related field
Strong strategic and analytical thinking skills
Open mindset towards technological innovation
Proficiency in English

Curriculum Breakdown

Curriculum Breakdown

Q1: Do I need a technical background?

A: No, the programme is designed for business leaders with varying technical expertise. Basic digital literacy is sufficient.

Q2: What pre-work is required?

A: Participants will receive pre-programme reading and a preliminary digital transformation assessment.

Q3: Will I get individual feedback?

A: Yes, participants receive personalized feedback during workshops and digital strategy projects.

Q4: What technology do I need?

A:
- Laptop
- Strong internet connection
- Basic understanding of digital tools

Q5: What post-programme support is available?

A:
- Follow-up mentorship session
- Product management resource access
- Alumni network connection

Mode of Delivery

Live Hybrid Learning

In-person sessions at BLIM Place
Simultaneous online streaming
Interactive workshops
Tech-focused group projects
Expert-led discussions
Recorded sessions for review

Unique Selling Propositions

Comprehensive digital transformation insights
Practical, implementation-focused learning
Led by industry digital transformation experts
Strategic AI integration focus
Real-world case study exploration
Cutting-edge technological perspectives

Investment

Programme Fee: ₦475,000
Includes:

Full programme access
Comprehensive course materials
Lunch and refreshments
Certificate of completion
Post-programme digital strategy support

Application Process

Online application submission
Professional background review
Optional digital strategy assessment
Admission confirmation
Programme preparation

Application Deadline: Two weeks before programme commencement Next Cohort Start Date: [Insert Date]

Transform Your Business with Digital Innovation and AI

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